DISRUPTING THE MARKET

Why does anyone disrupt the market? Definitely, to get far ahead of the competitors. What causes this disruption at the market places? This could probably be the innovative strategies of a company. Sometimes the words disruption and innovation go hand in glove and is referred to as disruptive innovation. In today’s world, leadership is defined […]

Read more
Success Vs Failure

There is no elevator to the floor of success. We have to burn our calories, taking one step after the other through the stair way or ladder, with the risk of falling. We have to reach the heights of success through the ladder of failures.  As Winston Churchill rightly pointed out, success is not final […]

Read more
DIGITAL MARKETING

Digital marketing is an umbrella term for the marketing of products or services using digital technologies, over the Internet, including mobile phones and other digital devices. Digital marketing is all about finding the right market on the internet. For successful digital marketing, the first thing is the presence of our product or service or organisation in the internet. Hence to […]

Read more
Branding

Branding is an important marketing tool used to stimulate recognition for a product, service or an organisation. The process of branding is all about enhancing the personality and reputation of a company’s products and services. Brands are very much differentiated from their competitors by the customers and they are even willing to pay premium price […]

Read more
PROSCRASTINATION- THE GOOD, BAD AND THE UGLY  

Procrastination means putting off things for another time. Procrastination, is it good, bad or ugly? Is procrastination a big enemy of effective time management? Well, procrastination is good if it is creative procrastination. Procrastination is bad, if one does so because of indecisiveness. On the other hand, procrastination is really ugly if it is one’s […]

Read more
Managing Personal Finance

  “An investment in knowledge pays the best interest.” – Benjamin Franklin Our knowledge about how to get along with our finances and manage it is a major ingredient which propels our life in the direction we want. This write up on managing personal finance is about adding a few magical points to your pocket […]

Read more
NON VERBAL COMMUNICATION

  “Non verbal Communication is also a part of communication that can boost your confidence” Body language or non verbal communication fills the gap between the words you speak and how best it is understood by others. By developing an awareness of body language, effective communication and ease to understand is attained. While delivering a […]

Read more
Remind These 12 tips to boost your personality

What is Personality Development? An individual’s personality refers to his/ her appearance, characteristics, attitude, mindset and behavior with others. Personality development is an enduring process of fostering, shaping and enhancing individual’s skills, knowledge and interests to ascertain their maximum efficacy and compliance. The aim of personality development programme is to groom the individuals to build […]

Read more