Retailing is about getting people into stores and converting them as customers. A retail entity needs to have a constitution of its own clarifying its own purpose, vision, mission and values. The retail has got to position itself in the targeted segmented market through product, price, promotion and place. The profit center in a business […]
Artificial intelligence refers to the ability of a computer to perform things which commonly requires human intelligence.It involves the development of computer systems able to perform tasks normally requiring human intelligence such as visual perception, speech recognition, decision making and translation between languages. Artificial intelligence is where the machine learns the logic and starts predicting […]
Performance appraisal is the process of evaluating an employee’s performance of a job in terms of its requirements. It is the process of evaluating the performance of employees, sharing the results of the evaluation with them and looking out for ways to improve their performance. Organizations make use of different appraisal systems for the appraisal […]
Induction training is a process that takes place to welcome the newcomer to the organization, and to make him or her ready for the job. Induction training sets the stage for the planned introduction of the employee to the organization. New employees need to know the organisation – its culture, employees and their roles. Induction […]
Customer insight is about going deep into a customer and understanding him on the basis of his needs, wants, beliefs and experiences which drive his buying behaviour. Deriving customer insight requires the quantitative and qualitative analysis of the data of the customers. Here, even though the quantitative analysis is a just a superficial analysis, a […]
Planning for training and development for 2018-19 refers to planning an organisation’s learning and development programs and activities for its employees. Importance of learning and development in the present scenario We live in the VUCA world, which means we live in an environment which is volatile, uncertain, complex and ambiguous. The tides of change have […]
The magical 90 seconds of an interview Research studies have brought to light that around 33% of the hiring managers take the decision about hiring a candidate within the initial 90 seconds of an interview. This means that the first impression really counts. However, what do we do to get past the mind […]
Well,the good news is that the business world buzzword is disruption. The technological innovations bring about these disruptions. The business gurus say organizations should have well thought out strategies to be a proactive disrupter or an innovative follower. They also suggest that long term strategies should be built only around matters which are not expected […]
Employee engagement is a workplace approach resulting in the right conditions for all members of an organisation to give off their best each day, committed to their organisation’s goals and values, motivated to contribute to organisational success, with an enhanced sense of their own well-being. Employee engagement gives us an idea as to how the […]
Relationship selling is all about connecting with people, cementing relationship with trust and continuing the relationship with them through a chain of value additions in their lives. Here, we are introducing you to the 8 inevitable Cs in the process of relationship selling. At the outset, let us see the 8 inevitable Cs of relationship […]
